Dr. Rituparna Chattopadhyay

Dr. Rituparna Chattopadhyay

DESIGNATION

Guest Lecturer
BBA (TAH)

EMAIL

rituparnachattopadhyaynitdgp@gmail.com

Biography

Dr. Rituparna Chattopadhyay, is the Guest Lecturer in the Department of Business Administration (TAH), since January, 2020. She has completed her Ph.D in Management Studies from National Institute of Technology, Durgapur , under the supervision of Dr. Kaushik Mandal. Her research orientation was on Internal Marketing , Financial Profitability and Study of employee Satisfaction. She has served in many academic institutions such as EIILM, Amity University, RICE, and Brainware University since 2008.

Currently, I am teaching the following courses:

  1. Financial Accounting
  2. Business Legislation and business environment

Journal Articles

  1. International Journal of Current Advance Research ( ISSN: 23196505) Volume 7; Issue 4(D) – Conceptual overview of relationship among internal marketing employee satisfaction and customer satisfaction and financial performance of service sector organization: a literature review
  2. Internal Marketing Orientation, Customer Satisfaction and Profitability: an empirical enquiry on Service Industries, IRTM 2021(International Conference on Interdisciplinary Research in Technology and Management in association with Taylor & Francis, 26th -28th February,2021