Sarojini Naidu College for Women

Affiliated to West Bengal State University

Govt Sponsored, Estd. 1956, UGC

NAAC Re-accredited with Grade "A" (3rd Cycle)

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Dr. Rituparna Chattopadhyay

Dr. Rituparna Chattopadhyay

Dr. Rituparna Chattopadhyay

Dr. Rituparna Chattopadhyay


Guest Lecturer



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Dr. Rituparna Chattopadhyay, is the Guest Lecturer in the Department
of Business Administration (TAH), since January, 2020.
She has completed her Ph.D in Management Studies from National
Institute of Technology, Durgapur , under the supervision of Dr.
Kaushik Mandal. Her research orientation was on Internal Marketing ,
Financial Profitability and Study of employee Satisfaction.
She has served in many academic institutions such as EIILM, Amity
University, RICE, and Brainware University since 2008.

Currently, I am teaching the following courses:

  1. Financial Accounting
  2. Business Legislation and business environment

Journal Articles

  1. International Journal of Current Advance Research ( ISSN: 23196505) Volume 7; Issue 4(D) – Conceptual overview of relationship among internal marketing employee satisfaction and customer satisfaction and financial performance of service sector organization: a literature review
  2. Internal Marketing Orientation, Customer Satisfaction and Profitability: an empirical enquiry on Service Industries, IRTM 2021(International Conference on Interdisciplinary Research in Technology and Management in association with Taylor & Francis, 26th -28th February,2021